- Paths
- la Rinascente 1865-2017: the History of Deparment Store
- La Rinascente before la Rinascente
- La Rinascente. Ieri, oggi e domani
- FIFTY YEARS OF LA RINASCENTE’S HISTORY IN ITS HOUSE ORGAN’S PAGES
- Posters by Rinascente
- THE SKETCH BETWEEN ART AND ADVERTISING
- The Golden Years 1954-1957
- The Rinascente Design Centre
- Graphic design and visual communication lR
- Illustration is in vogue
- 150 years of fashion at Rinascente
- The lR Fashion Shows
- The innovative idea od introducing ethnic features
- Interior fittings
- The magic of department stores
- Rinascente is all about women!
- lR Special sales
- Rome Piazza Fiume
- 1931-2021 A life between fashion and design
- Themes
- Archives & Library
Archivio Ettore Mariani
Ettore Mariani was born in Milan in 1949. After earning his diploma in advertising graphic arts, he joined the Rinascente-Upim group in the image development sector. In this position he worked with Art Director Robert Berrevoets in creating elaborate graphic artwork and packaging for Upim. The meeting with Berrevoets proved to have a fundamental impact on his graphic and technical training.
Since 1970 he has been collaborating with Art Director Adriana Botti Monti in the Rinascente Advertising Office. This creative context and high level of professionalism contributed to Ettore Mariani’s extraordinary sense of aesthetics and his cultural baggage. In 1972, he came into contact with the world of advertising: he worked on behalf of the Rinascente in the Intermarco Farner agency, where he learnt the strict nature of advertising criteria as well as communication and marketing logics. Since 1973 he has worked in the Rinascente display office, coordinated by Giancarlo Ortelli, who was charged with the graphic design for the creation of shop windows, displays, and communication within the retail stores.
From 1974 to 1983 he took on the role of art director for the coordination of events and promotions for the retail outlets, developing a natural knack for both graphic and photo-graphic imagery. Indeed, he always contributed to the creation of the concept and images in relation to market demands.
From 1984 until 2006, he was responsible for coordinating the image of the Upim retail stores and the packaging.
Ettore Mariani’s works have been published in various Italian and international magazines and annual sector publications.
He has won awards and was elected a member of the Inspiration Academy in New York (1980) for pertinent works. He also won the Puntina Aiap 1985 Award for the show sector.
The selection of works proposed here includes various genres of graphic material: post-ers, playbills, modular designs for the creation of indoor and outdoor displays, advertising catalogues.
The variety of this material stands witness to the consolidated and long lasting collaboration between Mariani and the Rinascente. An all around coordination of work: not only the development of graphic artwork, but also the creation of original projects for indoor and outdoor displays and snapshots for the development of images linked to exhibitions and promotional events.
© Archivio Ettore Mariani, all rights reserved.
Funds
- Archivio la Rinascente
- Archivio Storico Civico e Biblioteca Trivulziana
- Civica Raccolta delle Stampe “Achille Bertarelli”
- Civico Archivio Fotografico di Milano
- CASVA (Centro di Alti Studi sulle Arti Visive), gli archivi del progetto a Milano
- Biblioteca Nazionale Braidense - fondo Sommariva
- Fondazione La Triennale di Milano - Biblioteca del Progetto e Archivio Storico
- Fondazione La Triennale di Milano - Archivio Paola Lanzani
- Fondazione La Triennale di Milano - Archivio Piercarla Toscano Lanzani Racchelli
- Archivio Brustio-La Rinascente - Università Commerciale Luigi Bocconi
- Archivi Storici Politecnico di Milano – Archivio Albe e Lica Steiner
- Archivio Progetti, Università Iuav di Venezia – Fondo Giorgio Casali
- Camera di Commercio di Milano
- Archivio storico - Intesa Sanpaolo
- Archivio storico UniCredit
- Fondazione ADI Collezione Compasso d'Oro
- Fondazione Fiera Milano - Archivio storico
- Fondazione Biblioteca Europea di Informazione e Cultura (BEIC) - Fondo Monti
- Fondazione Piero Portaluppi
- Archivio Romualdo Borletti
- Touring Club Italiano
- Archivi Farabola
- Archivio Saporetti Immagini d'Arte
- Archivio Ballo+Ballo
- Archivio Mario Bellini
- Archivio Adriana Botti Monti
- Archivio Cesare Breveglieri
- Archivio Mario Cristiani
- Archivio Salvatore Gregorietti
- Archivio Max e Aoi Huber
- Associazione Giancarlo Iliprandi
- Archivio Amneris Latis
- Archivio Serge Libiszewski
- Archivio Italo Lupi
- Archivio Tomás Maldonado
- Archivio Ettore Mariani
- Archivio Rosanna Monzini
- Archivio Augusto Morello
- Archivio Nicolò Nefri
- Archivio Ornella Noorda
- Archivio Gian Carlo Ortelli
- Archivio Carlo Pagani
- Archivio Pittorico Roberto Sambonet, Milano
- Archivio Giorgio Pulici
- Archivio Vanity MFI
- Archivio Galati
- Collezione Michele Rapisarda
- I Vostri Contributi